Italy is made up of more than 70% of hilly and mountainous terrains and is positioned at a perfect geographical region for grape growing.
We have chosen Piemonte, Toscana and Sicilia from the 20 Italian wine regions for our initial launch. These regions represent a significant part of Italian wine culture not just for the Italians but also the wine lovers of the world.
As the most prestigious winemaking regions, Piemonte produces a respectful 12 DOCG and 43 DOC wines, while Toscana produces seven DOCG and 36 DOC wines and Sicilia produces one DOCG and 22 DOC wines. The wines' characteristics from these three regions showcase the influence of different gastronomy tradition and climates - from a cold and snowy mountainous region in Northern Italy to a hot southern Italian island in the Mediterranean Sea.